Ibhaan, A digital edge advanced solution, What does Ibhaan do? In today's world the automobile industry has been affected by Fake, spurious and Counterfeit products. These counterfeit products in automobile industry affecting the business and their brands adversely. Which is not the good sign for the businesses and brands. From this report we can say the global anti-counterfeit electronics and automobiles packaging market to grow at a CAGR of 10.1% from 2015 to 2020. Hologram and QR code technology will dominate the authentication packaging technology market and is expected to reach $8 billion in 2020. The increasing consumers awareness about counterfeit products and rising government efforts to counter electronic and automotive counterfeiting in developed as well as developing nations is supplementing the market growth.
What Does AMCA say?
According to AMCA 20% of road accidents directly or indirectly is due to fake or counterfeit products.
Counterfeiters make the products look like original and genuine ones. These fake products are made up of some substandard materials which usually don't go to the quality checks.
let me explain with an example BMW recently updated a video the video was about the difference between the original and fake brake pad.
In the video the BMW car which was going around 100 km/hr when applied brake comes to halt at 37-38 meter with the original brake pads, whereas when applied with fake brake pad it comes to halt at 55-62 meter. The difference is huge which can cause driver and passenger a accident.
Why you should not buy fake products?
Fake or counterfeit products are cheaper yes you heard right it might be cheaper but is it cheaper than a person's life? No it can't be, right. So buy the genuine products from genuine dealers, and check the originality of the product which can be done with technologies.
By this counterfeit products in and around the market, the automobile dealers, industries and workshops may loose their potential customers for installing fake products, which in-turn may results in revenue loss. .
How you can avoid the counterfeit?
There are many technologies that can identify the originality of the products, implementing these technologies on your automobile products may help you and customers to know the right product. One of those technologies is QR Code and Nano tags, this is the advanced technology that is highly secured and can be scanned through the authorized application. This can be implemented on any automobile products.
Ibhaan helps and provide you with the Best Automotive Identity Solutions. Want to know more about us. Please visit: www.ibhaan.com
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